In its continued effort towards providing quality services, GHIAL wanted to effectively use the huge amount of data generated at various touch points, such as aircraft movement, point-of-sale and transactions, and use of facilities. The engagement with GHIAL involves designing, development and implementation of a decision support system that would analyse these data and offer a unified view of the airport’s operational performance. IBM also provided support to capture and integrate historical data into a data warehouse which would act as a single source of information to GHIAL’s management and operation teams. The solution helped the company get deeper customer view points, continue to improve service offerings, and find out areas for enhancement.
GHIAL was looking for a business partner rather than just an IT services provider for this engagement. IBM stood apart for its strong understanding of the aviation sector, superior technical expertise, and proven success across the world. IBM’s ability to bring hardware, software and services together also provided the company with an edge over competition.
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