Neoteric Infomatique will distribute Cisco’s complete range of consumer home networking products nationally. With this new partnership Cisco would further strengthen its consumer focus in India.
Suresh Balasubramanian, National Sales Director, Cisco Consumer Products said, “The partnership with Neoteric is a strategic move designed to strengthen our focus on the consumer market which will help our on-going expansion into tier-2 and tier-3 cities. With their pan India network and their deep understanding of the retail channel business, we are confident that Neoteric would be a great partner in retaining our leadership in Indian consumer market.”
Paras Shah, CEO, Neoteric Infomatique said, “Our partnership will enable us to leverage Cisco's offerings to diversify our product portfolio, and cater to the growing demand for quality home networking devices and we look forward to working with them.”
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