NEW DELHI, INDIA: The new Opera State of Mobile Web Report on Thursday confirms the surging popularity of Facebook among the mobile Internet users in India. According to the report, Facebook finally overtook Orkut and is placed at #2 in the most visited domains since October 2010.
According to the Opera report YouTube and Vuclip also scaled up in ranking, implying increased usage of video content on mobile.
Snapshot of India Trends:
- The top 10 sites continued to be similar to 2009; Google and Orkut continue to lead this list
- Domains which deserve special mention in 2010 are:
o Facebook finally overtook Orkut and is placed at #2 in the most visited domains since October 2010
o YouTube and Vuclip also scaled up in ranking, implying increased usage of video content on mobile
o Twitter which was not in the top 50 list at the end of 2009, is now standing tall at #16
o Amazon, GSM Arena, FoneArena, Hungama and mp3hungama showed high growth in 2010
Top handsets for December 2010
· Nokia 5130 XpressMusic
· Nokia 2690
· Nokia 2700c
· Nokia 2730c
· Nokia 3110c
· Nokia 5233
· Nokia 7210c
· Nokia N70
· Nokia 6300
· Nokia X2
Top 10 sites in India (unique users) for December 2010
· google.com
· facebook.com
· youtube.com (up from 4)
· orkut.com (down from 3)
· getjar.com
· zedge.net
· yahoo.com
· wikipedia.org (up from 9)
· songs.pk (down from 8)
· vuclip.com
Global Trends:
2010: Mobile shopping on the rise
With all the world’s e-commerce in their hands, mobile shoppers truly know how to use it from their phones.
Our stats show a clear increase in the number of visits to Amazon.com towards the end of the year, compared to earlier in 2010. Mobile shoppers focusing on getting the best deals increased their level of activity throughout the year, peaking at the traditional holidays.
The countries showing the clearest trend among the Opera Mini users were United States and Germany. Shoppers in these countries doubled their number of page views to Amazon.com towards the end of the year, as compared to the start of 2010. This Christmas was truly the season of the mobile shopper.
In India, Amazon.com stands tall at #17 in the most visited domains of 2010. It was not present in the top 50 most visited domains from India list in 2009. In the past one year, traffic towards Amazon.com by Indian Opera Mini users has increased by 150 per cent.
The sharp increase of shopping over the last year increased even more at the end of the year, towards the traditional holiday shopping frenzy. This is especially visible in the daily number of visits to Amazon.com during the U.S. shopping weekend starting with “Black Friday” and ending with “Cyber Monday”. In both monthly and daily numbers, the increase is significant and shows the willingness to shop and browse online stores even on the go.
What we say: “It is not hard to imagine the benefits of the full Web right at your fingertips when shopping in a crowded store,” said Jon von Tetzchner, Co-founder, Opera Software “'Is this TV on sale really a good offer, or can I get a better deal online? What are people saying on the Web about the advantages of this computer model compared to the more expensive one?' Full access to the Web via Opera Mini--even under difficult conditions such as crowded cellular networks--puts power back in the hands of the consumers.”
Opera Mini Global Statistics:
In December 2010, Opera Mini had over 85.5 million users, a 6.8 per cent increase from November 2010. Since December 2009, the number of unique users has increased 84.7 per cent.
Opera Mini users viewed over 46.7 billion pages in December 2010. Since November, page views have gone up 4.6 per cent.
Since December 2009, page views have increased 125.5 per cent. If this data were uncompressed, Opera Mini users would have viewed over 6.5 petabytes of data in December.
Shoppers are returning to the mobile Web after a long decline. In March 2010, Opera Mini users reversed the downward trend shopping sites have seen in the later years, and usage spikes are easily seen on the big shopping days of the year.
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